Overview-Daguan Culture Street

Location Advantage

The project is close to Jinjiang River, west to Jinhui Road, east to Jingshan Avenue, and south to Jinhui Canal (Jinnan Avenue is the central axis).

It is only a 5-minute drive away from the county government in a straight line of 3 kilometers and is only one river from the city center.

It is located in the center of the economic life circle of Nanchang, Yichun and Xinyu within 2 hours.

The main transportation network is composed of S38 Changli Expressway, G45 Daguang Expressway and 320 National Road.

It is a 90-minute drive from Changbei and Mingyueshan Airport. The transportation is very The main transportation network is composed of S38 Changli Expressway, G45 Daguang Expressway and 320 National Road. It is a 90-minute drive from Changbei and Mingyueshan Airport. The transportation is convenient.convenient.

The project covers five major sectors

Daguan Tower Cultural Tourism Area, Daguan Old Street, Xunlujian Hotel (to be confirmed), Riverside House, Rest Community

Build a large riverside cultural and tourism city with nine major formats of food, housing, travel, entertainment, shopping, and business, learning and training, and crafting a new business card for Shanggao City.

Project positioning

80hectares

Scenic area
2.4million

Commercial area
30building

Ganxi cultural buildings
18building

Ancient Architecture

The total planning of Daguan Old Street is more than 77.7 hectares, and the commercial area of the old street is 24,000 square meters, of which 4,800 square meters are self-operated businesses.The old street is highlighted by retro architectural features, with 30 newly-built cultural buildings in Western Gansu as the essence, combined with the street-style urban layout of the Ming and Qing Dynasties, relocated 18 ancient Ming and Qing residential buildings, and restored the style of Shanggao’s historical neighborhoodsDaguan Old Street is based on the Daguan Tower, which has dual functions of Fengshui and Wenfeng, and pursues the height of cultural and tourism integration.The traditional craft workshops and characteristic performing arts of well-known craftsmen are used as the cultural heritage, and the historical and cultural background of Gao Gao creates a characteristic ancient town that integrates cultural display, customs performance, folk custom experience, special cuisine, parent-child amusement, and leisure and vacation functions.

Daguan Culture Street
First Humanities Street

Project Benefits

The first immersive tour method

The Culture Street replaces the typical traditional party leisure mode represented by "dining, singing, and watching movies" with brand-new models and formats, bringing new consumption scenarios and experiences to consumers, and enriching various needs and formats. The creative cultural approach is integrated into a commercial space, thus becoming the preferred destination in the minds of consumers.

Project highlights

Traditional cultural performance

Let tourists experience the national culture that travels through time and space immersively. The project has spent a lot of money to build the street division scene.At the same time, domestic powerful performance teams are invited to perform characteristic folk cultural performances, which will present wonderful, grand and colorful performances to tourists, while ensuring a continuous and stable passenger flow in the old street.